NMS' Kiana Salad Bar Video Wins National Attention
July 31, 2012
When Dawn Kimberlin, NMS food and facilities management division director of marketing, put together a short, three-minute video about the new Kiana School salad bar, she was hoping to win the "Let's Move Salad Bars to Schools" contest. Instead, the video garnered national recognition with a feature on the "Let's Move!" blog sponsored by the White House (http://www.letsmove.gov/blog/2012/06/18/kiana-school-alaska-gets-salad-bar).
"Let's Move!" is a health initiative launched by First Lady Michele Obama dedicated to solving the problem of childhood obesity within a generation.
NMS implemented the Kiana School salad bar in January to overwhelming kudos, not only from the kids but also with teachers and staff. Students enjoy fresh fruits and vegetables, including pears, apples, oranges, carrots and lettuce every day. Kiana is a village of about 375 residents, 57 miles from NANA's home in Kotzebue, Alaska.
Through the video - which has generated extensive media coverage in Alaska - NMS shows that salad bars are possible even in the most challenging conditions, and thanks to Della Karmun and the NMS Northwest Arctic Borough School District team, salad bars are available in all NANA region villages during the school year.
The Kiana School salad bar video was produced as part of a video contest sponsored by the Alaska Department of Education & Early Development, Child Nutrition Programs; the Farm to School Alaska Program; and State of Alaska Department of Health and Social Services (DHSS) Obesity Prevention and Control Program through a grant from "Let's Move Salad Bars to Schools."
"Several national organizations hooked into the video because it's a unique story," says Kimberlin. "Parts of our video will continue to be used by DHSS to develop a great Alaska school salad bar training video - something that will help get more fresh fruits and vegetables to Alaskan kids' plates. Now that's something to be proud of."
For more information: www.nmsusa.com